Yesterday I attended the Love @ First Website seminar, in downtown Portland. Basically, it was a case study on three different websites, showing what they looked like before, explaining why they made the changes they did, and showing what they looked like upon completion too.

The first website was GoHawaii.com, and the presenter was Kara Imai. She reviewed Hawaii’s tourist industry a bit, and explained how they were refocusing their target market.

Have a question about search? Ask it in our forums. Join the conversation now!

“The whole idea of guerrilla marketing is to transform cold prospects into consenting partners.” Jay Conrad Levinson

Levinson´s brilliant article makes analogies between sex and guerrilla marketing…here, I´ll focus on a couple examples where sex was blatantly used to market small businesses in atypical guerrilla fashion. Both examples offended people and ruffled feathers. Why was one a brilliant success and one a colossal failure?

PAF would be delighted to offer members of SEMpdx 10% off the non-member rate for all programs (including the Roseys!). To secure this discount SEMPdx members will need to e-mail Jamie Sexton, Executive Director with their registration information.

Amplify-Interactive is currently experiencing a growth phase, and we’re looking for the right people to join the team and help drive this phase of growth. We’re a small but established & well-known firm, and as a member of our team - you’ll be in a position to participate in every single aspect of the business, work on pet projects, contribute directly to our growth and learn new things every day.

Date: June 27, 2007

Location: Tiffany Center 1410 SW Morrison St. Portland, OR 97205

Time: Breakfast: 8 a.m. Event: 9 a.m. – 12:30 p.m.

Cost: $40 by using the following link to register: https://www.sporg.com/registration?link_type=form&form_id=89013

Website: www.isitedesign.com/love

Phone: 503.972.9085

E-mail: labbott@isitedesign.com

Abstract:

Search Engine Optimization (SEO) Engineer

GTS, is a division of PPG Industries and the leading provider of enterprise software to the glass industry. We are dedicated to the business success of thousands of customers throughout North America and committed to the support, development, and achievement of our employees. Join GTS today for a career that will challenge you and reward your achievements.

If you’re a search marketer, then you have likely heard of Search Marketing Standard Magazine.  and it’s the first print publication fully devoted to search and Internet marketing.

At the SEMpdx board meeting this week, among the things we discussed were increasing the value for  our members  through discounts on various events and products that many people already attend or use.

Our talented team makes the hard work of creating your site, optimizing your site for search and reaching your business goals a fun and creative process. Our programmers, designers, writers and project managers bring the same amount of creativity and devotion to their work as they do to their personal lives.

1) Tell me about Media forte Marketing. What is a typical client engagement for you?

The Internet Strategy Forum Executive Summit returns for a fourth year after being sold to capacity for the past three years. The theme this year is Web 2.0 and Social Media and the keynote speaker is Yahoo!’s Chief Marketing Officer. The CMO of WebTrends is also featured, as is FedEx’s VP of Electronic Channels and Strategic Marketing. This event is for senior marketing, IT, and C-level executives, as well as Internet strategists and Internet vendors. Conference attendees will engage with executive speakers from Yahoo!, FedEx, CNET, IBM, WebTrends, Intel, Adobe, One Economy Corp., The Reach Group and more, who will share their insights and ideas on the latest Internet strategies, how marketing & IT can work together better, and the real-world benefits of integrating the Internet into overall business strategies.