Discover The Fundamentals of Search Engine Optimization

Whether you’re just getting started in Web site design, or are a seasoned veteran at a local media agency, Search Engine Optimization (SEO) may seem confusing. Title tags. Keyword relevancy. Rich content. Link strategies. All of these proper SEO elements may even be a bit intimidating.

Check out Scott’s awesome free SEO tool…input your domain and it evaluates your site on lots of different SEO criteria.

Adapted from Shel Silverstein’s “The Giving Tree”

Once there was a social network tree…that loved a little boy.

A user just added this Portland SEO/SEM Job opening to our forum, and if anyones interested, you might consider checking it out…

Download David’s PowerPoint here.

Why local search is so important? 40% of queries have local intent. 5% use the city & state name; 2% use informal terms like neighborhoods; .5% use zip codes.

100 Million unique visitors per month search Yahoo with local intent…1/2 billion search Google monthly with local intent.

Local search algorithms drive mobile results (they already do with more sophisticated devices).

The old local search…10 Google links…traditional SEO.

This is probably the worst proofreading error I’ve ever seen (I’m hiding the identity of the sender to protect his job)…

Gustav, Hanna, Ika, …

The storms are lining up.

I would like to acknowledge the corporate management at Dollar Tree for the most amazing response to a customer complaint that I’ve ever seen.

Sunday, my wife shopped at a local Dollar Tree with my 9 year old daughter and 2 year old son. They were the victim of shockingly bad treatment on the part of a store manager…I don’t feel the need to tell what happened, but it was egregious.

This is one of the SES San Jose 2008 sessions that I covered for AimClear Blog.

Learn the 12-step process for finding harmony in your SEO lifestyle.

Panelists:

Andy Atkins-Krüger is Managing Director for Web Certain Europe Ltd, a multilingual search engine marketing company.

Dave Naylor is a search engine optimization consultant for Bronco

Michael Gray is the owner for Atlas Web Service and SEO Blogger.

This is one of the SES San Jose 2008 sessions that I covered for AimClear Blog.

Trademark law is scary for some search engine marketers. Many don’t know the rules and their ignorance could potentially land them in a lot of trouble and expose them to liability. This session will helped guide search marketers away from classic trademark pitfalls that can destroy business initiatives.

This is one of the SES San Jose 2008 sessions that I covered for AimClear Blog.

In-house SEO is very different from agency SEO and many companies are deciding to hire search marketers instead of outsourcing the function. Join our panel as they give their insights into in-house SEO and talk about their overall in-house SEO experience.

Moderator Jessica Bowman is SEO Strategist and in-house SEO Expert at SEMInHouse.com.

I’m a huge Glen Campbell fan. I remember watching the “Glen Campbell Goodtime Hour” as a very young kid and growing up in the 70’s, Glen’s music was very much the soundtrack to my youth. Even now, from time to time, I queue up all of Glen’s old records on my Rhapsody Unlimited player and totally grove to his classic country pop sound.