SEM Six Pack - Scott Hendison - Wordpress Secrets

Scott is the president of Search Commander, and here is his presentation.

Search engines prefer blogs - structured for SEO perfection.

Feeds, sitemaps, pings, frequent content additions, social aspects provide better user experiences.

SEMpdx chooses Wordpress. RSS - Publisher controls what goes out over the feed. Builds Loyalty & Return visitors.

Every Wordpress Category has a feed. Ping friendly - ping when new content is added to site - done automatically in Wordpress.

Social networking plugin: “Add This”. Author recognition–Profile Page.

“Get Author Profile”. Poll Plugin–”Democracy”. Blog Comments, Sphinn.

Link Text Plugin — “Related Posts”. Static Sitemap Generator.

“Headspace 2″ –Titles, Descriptions & Keywords. Post Level Control - Greg Boser Plugin.