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Difference between SEO and PPC
Post
indieswal - Active Member
9:28 am - November 18, 2008
posts 15
I know this might be a little elementary, but what is the main difference between SEO and PPC? Do you consider PPC to be part of SEO?
SEO = Search Engine Optimization, and is regarded as “organic” or free, search rankings.
PPC = Pay Per Click - Sponsored clicks, so no, not a part of SEO.
However, both are part of SEM, “Search Engine Marketing”
indieswal - Active Member
5:14 am - November 20, 2008
posts 15
Hi Scott,
Thanks for giving me a quick overview on that.
I'm just wondering what do mean by “organic” ?
Thanks!
Organic simply means not paid. The natural search rankings as opposed to PPC / Google Adwords
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