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David Brown
- Active Member
9:30 am - July 23, 2008
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What is the best free tool for analyzing a website?s keyword density? What is the ideal level of keyword density? Should I be worried about the density of 2, 3, 4, and 5 word phrases?
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Believe it or not the best tool is Microsoft Word. First you analyze the competition by coping the homepage content, puting it into word under tools there is an auto summarize. See how much of their content is on topic with the keywords they are targeting (which you can mainly get from the title tag of the page).
From there you take your content, run it in Word and make sure that your copy meets the same percentage as your competition. If your looking for something quick and dirty I use Firefoxes SEO quake plugin.
I hope this answers your question.
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Keyword density used to matter a lot, but now, it's completely out the window.
My best advice is to keep it WELL under 5% maximum, and even then, don't use exact matching phrase over and over. Write for the reader, and not for the search engines.
Instead, use synonyms and subject relevant topics, and the search engines LSI (Latent Semantic Indexing) ability will parse your meaning, and determine your subject.
Use all that extra time you would spend analyzing keyword density to build links instead, and you'll be far better off.
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divya - Newer Member
12:10 am - September 22, 2008
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With so many keyword density tools online to attract eyeballs, this idea seems to be a myth that will not die. Many webmasters swear by it and just assume that density is somehow a sophisticated SEO tool that they must use to succeed online.
—————–
divya
Post Advertiser
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Tom Hale
- Moderator
Tom Hale 11:28 am - September 23, 2008
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I gotta keep remembering.
Content is king.
Content is for people, not search algorithms.
It so easy to gat caught up in SEO specifics, when so much of it has to do with basic principals of good writng. “KeyWord Density” is one of those red herrings that take your eye of the goal of quality content for your target market.
-T
Tom Hale
AdWords Specialist
http://www.ThomasCreekConcepts.com/
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joan4599 - Active Member
1:21 am - October 13, 2008
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Keyword density is basically meant to show how often your keywords appear in the text that you’ve written compared to the rest of your webpage.. keyword density IS important in order to rank well in search machines, and you can check that you’ve got the right one using a keyword cloud. I found a pretty good tool to check that, look here: http://www.webconfs.com/keyword-density-checker.php ! And it’s also free, it’s just a HTML code. Hope that helped, and good luck with it!
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Joan -
We appreciate your participation, but every post you make is filled wit hformatting code for fonts, colors etc.
I'm not sure if you're pasting from Word, or a WYSYWG editor, but can you please type right in the boxes provided? Or, be sure to paste into Notepad first to strip out all of your formatting, then copy/paste into here?
Editing each of your posts is something we'd really rather not have to do…
thank you,
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pagelanding - Newer Member
3:55 pm - October 14, 2008
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The keyword density tool is useful for helping webmasters and SEOs achieve their optimum keyword density for a set of key terms.
Keyword density is important because search engines use this information to categorize a site's theme, and to determine which terms the site is relevant to. The perfect keyword density will help achieve higher search engine positions. Keyword density needs to be balanced correctly (too low and you will not get the optimum benefit, too high and your page might get flagged for “keyword spamming”)
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Sorry, but “Keyword density” has no place in a 2008 conversation about search engine marketing, other than to say “dont worry about keyword density”.
Write for humans, not the search engines. Want some good SEO copywriting tips? I wrote that a while ago, but it's still highly relevant.
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Tom Hale
- Moderator
Tom Hale 7:58 am - October 15, 2008
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I am not an SEO expert like Scott, and because of that I echo the welcome trend he points to.
That trend being more and more I here SEO spoken of in terms of common sense tactics meant to do right by products, services, and customers.
Relevant content, user friendly navigation, ethical conduct are all more valuable SEO tactics than the old “tricks” such as keyword density and meta data.
I heard that reinforced over and over again last night at Hotseat. Not that technical issues still are not important, just not as much so as once it seems.
Content is King, right Lisa 
But listening to David Miihm last night I was also reminded that mechanics still very much play a role in Local Search. Especially with Google Local Business Center etc.
All this but the humble opinion of a PPC wonk, take it for what it is worth.
-T
Tom Hale
AdWords Specialist
http://www.ThomasCreekConcepts.com/
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joan4599 - Active Member
5:46 am - October 24, 2008
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That is very interesting. I thought keyword density is something completely different.
And after i read this thread i found this amazing tool.
Just awesome Thanks!
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alex45 - Newer Member
8:42 am - October 29, 2008
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Keyword density is important because search engines use this information to categorize a site's theme, and to determine which terms the site is relevant to. The perfect keyword density will help achieve higher search engine positions. Keyword density needs to be balanced correctly (too low and you will not get the optimum benefit, too high and your page might get flagged for “keyword spamming”).
__________________
Alex
Link Building
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Tom Hale
- Moderator
Tom Hale 9:23 am - October 29, 2008
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Hi Alex,
I am not an SEO wonk, but I would add, emphasize, that although the “balance” is important, and although you need to have keywords in mind while writing copy, the primary thing is to write to the prospect, not the Search Engine.
-Tom Hale
AdWords Specialist
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