“If you want a partner…Take my hand…Here I stand…I’m your man.”…Leonard Cohen

I’m not in the job market now.  I’m happily employed in my current position.

But what if I were?

First, I would craft a kick-ass resume and post it on my personal website.

Then, I would Twitter that I was looking for a new position.  My tweet would get pushed to Facebook, FriendFeed & many other places so a large number of people in my network would know that I am seeking employment.

Adapted from Shel Silverstein’s “The Giving Tree”

Once there was a social network tree…that loved a little boy.

I would like to acknowledge the corporate management at Dollar Tree for the most amazing response to a customer complaint that I’ve ever seen.

Sunday, my wife shopped at a local Dollar Tree with my 9 year old daughter and 2 year old son. They were the victim of shockingly bad treatment on the part of a store manager…I don’t feel the need to tell what happened, but it was egregious.

This is one of the SES San Jose 2008 sessions that I covered for AimClear Blog.

Learn the 12-step process for finding harmony in your SEO lifestyle.

Panelists:

Andy Atkins-Krüger is Managing Director for Web Certain Europe Ltd, a multilingual search engine marketing company.

Dave Naylor is a search engine optimization consultant for Bronco

Michael Gray is the owner for Atlas Web Service and SEO Blogger.

This is one of the SES San Jose 2008 sessions that I covered for AimClear Blog.

Trademark law is scary for some search engine marketers. Many don’t know the rules and their ignorance could potentially land them in a lot of trouble and expose them to liability. This session will helped guide search marketers away from classic trademark pitfalls that can destroy business initiatives.

This is one of the SES San Jose 2008 sessions that I covered for AimClear Blog.

In-house SEO is very different from agency SEO and many companies are deciding to hire search marketers instead of outsourcing the function. Join our panel as they give their insights into in-house SEO and talk about their overall in-house SEO experience.

Moderator Jessica Bowman is SEO Strategist and in-house SEO Expert at SEMInHouse.com.

I’m a huge Glen Campbell fan. I remember watching the “Glen Campbell Goodtime Hour” as a very young kid and growing up in the 70’s, Glen’s music was very much the soundtrack to my youth. Even now, from time to time, I queue up all of Glen’s old records on my Rhapsody Unlimited player and totally grove to his classic country pop sound.

Do you have a business website that contains your home address on it?

You might want to check out your address on Google Maps and see if your house is included in Google’s “Street View”. If yes, you might want to take a critical look at your house and your neighborhood and consider how a prospective client might view what they are seeing.

“I was looking at the black and white world…” Elvis Costello

I don’t know too much about Doug other than from his frequently critical blog comments where he shares his own fervent white hat evangelism. I think many in the SEO Community, especially the newer members, dismiss Doug out of hand…those that have been around long enough to remember when he was one of the better known people in the industry are more likely to pay attention and acknowledge his ideas without taking his criticisms too much to heart.

So, it looks like the Sonics are moving to Oklahoma City . Fortunately, Bennett agreed to leave Seattle the “Sonics” moniker in case Seattle can either get an expansion team or another team to relocate to Seattle . Bennett claims that the team doesn’t have a name yet. If that’s true, his group made a serious mistake…far more damaging than the “smoking gun” emails that came out during the court proceedings.

I had a nice chat with Matt Cutts at SMX Advanced. Not only is he a great guy but he is incredibly accessible for a person who has such a strong position of importance in our industry. I’m totally convinced that Matt would spend as much time with a search newbie as he would with a SEO “A” lister and if you happen to see Matt at a conference, don’t feel bashful in going up and introducing yourself.

“And I’ve seen it all, I’ve seen it all…Through the yellow windows of the evening train…” Tom Waits, 9th & Hennepin

In the Tom Waits song “9th & Hennepin”, the narrator looks out the window from his train seat and creates his own story from the images that he is seeing. His story is unique to him because though others might see the exact same scene, they will process the information differently and come up with their own unique portrait. However, Waits defines his landscape very starkly “…And the steam comes out of the grill like the whole goddamn town’s ready to blow…” that should slant each viewer’s perspective of the scene towards painting a picture of despair instead one of hope.

“I say, ‘Babe, just get a hold of yourself, and pull yourself in, man, ’cause this is it.”…from the movie screenplay The Trip

“Like the circles that you find…in the windmills of your mind.”…Dusty Springfield

A couple wacky ideas about SEO that up until now I’ve been afraid to write about:

First, I’ve felt for quite a while that the prevalence of ADD amongst people in the search marketing profession had to be quite high. I wasn’t particularly comfortable bringing this idea to light…so I never wrote on the topic. I was quite surprised to see Mark Jackson addressed it and from the best I could tell, my fears about talking about the SEO/ADD connection were unfounded (and many in the community seem to see ADD as a career enhancement and a badge of honor).

“The future is wide open…” Tom Petty

I’ve written about Twitter several times recently, so I’m not looking to tax your patience with another Twitter post…however, there is a story I wish to share that occurred last night at the SEMpdx / pdxMindshare event.

When newbies use Twitter for the first time, they tend to make conversation or post their thoughts without any sort of strategic plan. I certainly did this in my earliest twitters. As I began to spend more time here, I realized that I could segment my followers / people into several strategic groups and if I could make sure that some of my tweets were relevant to each of these groups, I could increase the volume and quality of meaningful interactions with others.

People who follow my Twitter stream know that I like to share examples of stupid mistakes that people make when sending their resumes to our company. But, as Seth Godin correctly (I believe) pointed out, resumes really aren’t that necessary for really exceptional people because exceptional people have enough publically available information online that proves their suitability for relevant job openings / contract engagements. A truly exceptional person need only express interest in a position and the discussion can skip right into discussing the terms and conditions of the work to see if both sides have compatible expectations.

“You think this a free ride? You want to play, you got to pay!” Bruce Springsteen

We get a lot of interesting messages sent to SEMpdx via our website. Most of the folks contacting us are either search professionals reaching out to our organization, vendors looking to reach the search marketplace or people looking for advice on search services. We do our best to assist all who make inquiry to us. Occasionally, the process breaks down and somebody doesn’t get the help they need. We’re sorry when that happens and we do our best to make amends.

“Fiction reveals truth that reality obscures.”… Ralph Waldo Emerson

So you’ve developed a great keyword list for your SEO Campaign. Congratulations! Now, I’m here to help you optimally integrate your keyword research into your Search Engine Optimization efforts. Here are several important techniques where your keyword list can effectively be used for SEO:

In conjunction with the launch of his book “*Personality Not Included“, Rohit made the generous offer that he would do 50 5 question interviews with people who contacted him. I was one of the lucky 50 :.)

Rohit, what is the theme of your book?